SEO and AEO - built to work together.

Purpose: visibility, authority, and AI recognition.

Outcome: a digital presence that search engines and AI platforms can understand, trust, and cite.

We help organisations structure their content, website, and brand authority so they can appear in AI-generated answers on platforms like ChatGPT, Perplexity, and Google AI.

Our AEO work focuses on clear positioning, well-organised information, technical accuracy, schema markup, and content that directly answers the questions your clients are asking.

For CurrentDesk, our AEO implementation structured the site to be understood and cited by AI platforms such as ChatGPT and Perplexity.

AEO services include:

• Answer Engine Optimization strategy
• AI visibility and citation audits
• Content structure for AI-generated answers
• FAQ and question-based content development
• Schema markup and technical optimization
• Authority-building content for search and AI platforms

Strong AEO makes your company easier to find, easier to understand, and more likely to be recommended when clients search through AI-driven platforms.

Purpose: visibility, performance, and qualified traffic.

Outcome: a website that search engines can understand and users can trust.

SEO is not only about rankings. It is about making your website technically strong, clearly structured, and relevant to the people searching for your services. We improve your visibility on Google through audits, technical fixes, keyword strategy, content structure, and continuous optimization.

SEO services include:

• SEO audits and technical analysis
• Keyword research and search intent mapping
• On-page SEO optimization
• Technical SEO fixes
• Content structure and metadata optimization
• Performance, speed, and indexing improvements

We focus on clarity, structure, and measurable visibility, helping your website rank better, perform stronger, and support business growth.

A concrete example: CurrentDesk improved its average Google position from 32 to 22 in 90 days.

Purpose: clarity, authority, and conversion.

Outcome: content structured around the real questions your clients are asking, built to perform across Google and AI platforms.

Content should do more than fill a website. It should answer real questions, build trust, and make your company easier to find across Google and AI platforms.

We develop and create content that is structured, useful, and aligned with your SEO and AEO strategy.

Content services include:

• Content strategy and planning
• Blog posts and expert articles
• Landing page content
• FAQ and question-based content
• SEO and AEO content optimization
• Metadata, headings, and content structure

For CurrentDesk, we built an AEO-focused blog strategy around the questions their clients actually search for. Each article was structured to improve visibility in both Google results and AI-generated answers.

We also restructured existing content and created new pages around search intent and AI answer formats. Within 3 months, the average Google position improved from 32 to 22.

Our focus is clear, useful content that ranks, informs, and helps potential clients take the next step.

Purpose: credibility, usability, and performance.

Outcome: digital assets that look professional, load fast, and support your SEO and AEO strategy.

Built to perform from day one, with search and visibility in the foundation.

Design and development should make your digital presence clearer, faster, and easier to trust. We design and build websites, landing pages, and digital assets that combine strong visual direction with technical performance, accessibility, and search-friendly structure.

Design and development services include:

• Website design and UX/UI direction
• Landing pages built for conversion
• Front-end development
• Responsive and accessible layouts
• Performance and speed optimisation
• Technical structure for SEO and AEO

For CurrentDesk, we rebuilt the website from the ground up, with structure, design, SEO, and AEO working together from the start.

Our focus is clean design, solid development, and digital experiences that help people understand, trust, and act.

Built to load fast, rank better, and perform.

Purpose: turning existing traffic into enquiries, leads, and clients.
Outcome: a site where more of the right visitors act.

Getting found is only part of the work. CRO looks at what happens after people arrive on your site: where they hesitate, where they leave, and what prevents them from becoming an enquiry, lead, or client.

We analyse your traffic, user behaviour, page structure, messaging, and calls to action to identify the friction points that are costing you leads. Then we improve the experience so more of the right visitors move from interest to action.

Our approach combines SEO and AEO data with UX analysis, which means every change is grounded in search intent, user behaviour, and the way your audience actually moves through the site.

CRO services include:

• Traffic and behaviour analysis
• Page-level audits of structure, messaging, and calls to action
• Landing page optimisation
• A/B testing strategy and implementation
• Conversion funnel mapping
• UX improvements aligned with search intent

We focus on what is already working and make it work harder, reducing drop-off and increasing the number of visitors who act.

A concrete example: CurrentDesk had over 12,000 monthly impressions on its main product page, with a click-through rate of 0.1%. The page was visible, but it was not converting attention into action. Improving the messaging, structure, and user journey became a CRO priority.